Naresh Gupta

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Shouldn’t Holi be our national game?

You aim, you throw. You duck, you weave out. You lift, you hold. You scoop, you defend. You play singles, doubles, mixed or any number…

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When Magazines had good news to share

According to the new Indian Readership Survey 2017,  Magazines almost doubled readership from 40 million in IRS 2014 to 78 million in the latest report. Here…

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5 packaging designs for Tupperware

Packaging designs are always challenging. Here are 5 packaging designs that we did for Tupperware that became the most successful products of Tupperware. Each of them…

Hello Tomorrow with Tupperware

A catalog can be like a catalog or it can tell the story of the brand in a compelling way. We created this as the…

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Kochi Books and Posters

Don’t we all love books? Don’t we all want to delve into the unknown? Don’t we all love to lose ourselves in a fictional magical world? Don’t we all…

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Mail Today: There’s more to you

Mail Today has been a different kind of newspaper since it was launched. Different in format, different in content and different in stance. The new…

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13 can be #Lucky13

13 is not the luckiest of numbers, but is 13 really unlucky? When Inox turned 13 in Kolkata, we used this as an opportunity to celebrate…

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Adding a dash of style to Lunch Box

Tupperware posed to us a stiff challenge. They are the leaders of lunch boxes, almost everyone carries lunch to office or school in a Tupperware lunch…

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How do you make a traditional Indian QSR look cool?

Haldiram is among the largest homegrown QSR and has a large footprint. Though unlike the global chains, Haldiram is not a ‘format’and every restaurant of…

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How do you launch a brand new school?

How do you launch a brand new school in the upcoming NCR area and how do you create a difference in the overcrowded Noida market? This…